Category: Artisan Tips and Advice
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Elevate Your Craft: 5 Compelling Reasons Artisans Should Embrace Online Selling in 2024
Online selling, particularly on marketplaces, has become a pivotal question in my role as the founder of the AFOMA Marketplace and an advocate of equitable income for artisans. I ponder why artisans in Nigeria and even Canada – a place I call home – do not or are reluctant to harness the transformative potential offered…
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Heartfelt Gestures: The Enduring Appeal of Handmade Greeting Cards
There is something extraordinary about receiving handmade cards in a world filled with digital communication. Picture a moment frozen in time, where a carefully crafted paper captures emotions. I remember the first time I got a gifted handmade card – a beautiful piece of art that spoke volumes beyond the words written inside. This exploration…
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Top Online Marketplaces for Nigerian Artisans: 2024 Edition
Table of Contents Introduction A fascinating shift is underway for Nigerian artisans in the vibrant landscape of craftsmanship, where creativity meets commerce. According to Expert Market Research, the global handicraft market stood at USD 787.85 billion and is projected to soar even higher by 2024. Picture this: intricate beadwork, vibrant textiles, and masterfully crafted artifacts,…
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A Need to Standout? The Artisanal Marketplace Blueprint for Success.
The Artisanal Marketplace is where artisans build a unique narrative as creativity converges with commerce in a bustling digital space. The artisanal market is projected to grow to USD 74 billion by 2031, signalling renewed appreciation for handcrafted treasures. Imagine a space where craftsmanship is a skill and a thriving ecosystem. Let me paint a…
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Crafting a Brand: Building Your Identity on an Artisanal Platform
In today’s interconnected digital landscape, an artisanal platform provides a fertile ground for talented craftsmen and craftswomen to showcase their unique creations to a global audience. However, amidst the sea of offerings, standing out becomes essential. Crafting a brand identity on an artisanal platform distinguishes you from the crowd and forges a lasting connection with…