Tag: online marketplace
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Elevate Your Craft: 5 Compelling Reasons Artisans Should Embrace Online Selling in 2024
Online selling, particularly on marketplaces, has become a pivotal question in my role as the founder of the AFOMA Marketplace and an advocate of equitable income for artisans. I ponder why artisans in Nigeria and even Canada – a place I call home – do not or are reluctant to harness the transformative potential offered…
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A Need to Standout? The Artisanal Marketplace Blueprint for Success.
The Artisanal Marketplace is where artisans build a unique narrative as creativity converges with commerce in a bustling digital space. The artisanal market is projected to grow to USD 74 billion by 2031, signalling renewed appreciation for handcrafted treasures. Imagine a space where craftsmanship is a skill and a thriving ecosystem. Let me paint a…
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Handmade vs. Mass-Produced: Unraveling the True Value and Appeal of Artisanal Products
In today’s world of endless consumer choices, the decision between purchasing handmade or mass-produced items has become increasingly significant. The allure of artisanal products lies in their uniqueness, quality, and the undeniable touch of human craftsmanship. On the other hand, mass-produced items offer convenience and affordability. For small business owners selling online, like on AFOMA…