Tag: marketing

  • Sell on an Online Marketplace or Personal Website? The Artisan’s Dilemma

    Sell on an Online Marketplace or Personal Website? The Artisan’s Dilemma

    Introduction Marketplace vs Personal Website – this remains a dilemma faced by countless artisans seeking to adopt the transformative power of bringing unique handmade products to a global audience. My countless interactions with talented artisans have unveiled the complexities surrounding this choice and prompted the realization that the path an artisan chooses can significantly impact…