Tag: Craft-Washing

  • How Blockchain Prevents “Craft-Washing” for Global Handicraft Artisans

    How Blockchain Prevents “Craft-Washing” for Global Handicraft Artisans

    Imagine an artisan spends three weeks hand-beading an intricate necklace, pouring generations of cultural knowledge into every stitch. A month later, they see a plastic, machine-made “copy” selling for $5 at a global big-box retailer, labeled simply as “Authentic Style”; a real craft is washed. This is the silent predator of the online handicraft business,…