Tag: branding
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10 Important Product Naming Tips to Boost Searchability and SEO on Marketplaces
Table of Contents Product naming can make all the difference in the competitive world of online marketplaces like the AFOMA Marketplace. A well-crafted product name grabs attention and ensures potential customers easily find your items. Here’s how to name your products effectively to maximize visibility and enhance your search engine optimization (SEO). Table: Highlighting the…
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Sell on an Online Marketplace or Personal Website? The Artisan’s Dilemma
Introduction Marketplace vs Personal Website – this remains a dilemma faced by countless artisans seeking to adopt the transformative power of bringing unique handmade products to a global audience. My countless interactions with talented artisans have unveiled the complexities surrounding this choice and prompted the realization that the path an artisan chooses can significantly impact…
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Crafting a Brand: Building Your Identity on an Artisanal Platform
In today’s interconnected digital landscape, an artisanal platform provides a fertile ground for talented craftsmen and craftswomen to showcase their unique creations to a global audience. However, amidst the sea of offerings, standing out becomes essential. Crafting a brand identity on an artisanal platform distinguishes you from the crowd and forges a lasting connection with…